Does anyone else have days like this. Utterly utterly frustrating?
I'm making a bread and butter pudding. Tearing up chunks of stale bread with my bare hands - more for something to do rather than the pudding itself. The poor bread has done nothing to deserve this treatment.. it is getting rather the brunt of my ill humour. Here’s the picture:
My publishers are tweaking the final design of Prepped. I am not allowed to see it until they are happy with it. My publisher explained that – to coin a phase .. too many cooks spoil the broth. I have some idea of how it looks as I’ve seen the Rhubarb and Elderflower chapter, but all my work is in their hands - until then I have to wait. - Something I am not very good at!
In the mean time I have a PR lady called Katie. Now there is no big advertising budget for Prepped. The big publishers have big departments and large budgets. There is a good promotional budget and there is plenty being spent on other things. Being with a smaller publisher can have great advantages, they are more intimate and far nicer to deal with .. so the PR is just so important. It's word of mouth that get is the book in front of people and PR is the best way to get people talking. When dealing with large National magazines they have lead times so as you buy your Christmas food magazine from the shelf, they are polishing the final edits of the Easter copy. We are waiting to find out which magazines might run a feature and it's just so hard to wait. For most of my life as far as I have been concerned patience is a form of quite despair that is trussed up and offered up as a virtue. Give me results any day. Sod patience. Patience is for wusses.
So I am taking this frustration out on a loaf of bread. It will be more like bread and batter pudding by the time I've finished it. Good job I’ve got a patient PR manager... and don’t anyone else say to be patient .. or will be uncharacteristically rude.